Facebook Ads Setup (Retargeting) – Stay Infront of Travelers
This is the first step you should take if you expect to do ANY Facebook advertising in the future. Our installation will hold an audience within Facebook of any visitors that have come to your site for 180 days, after the installation. So as you can see, even if you don’t intend on advertising immediately – you should at least set this up so you can reach a warm audience.
What You Can Expect
After installing the Facebook ads “pixel” (aka codes), you can expect Facebook to hold a Rolodex of people who have visited your site for up to 180 days. That’s anyone within the last 6 months!
What We Need From You
- Your companies website & primary email address
- Access to your website to install the codes
Will Facebook charge me for having this installed on my site?
No. You only have to pay for advertising when you decide to use it. Facebook will show people your content when you are ready to promote it. This is called “pay-per-click” and you will only pay when someone clicks on your advertisement. We will have the paid advertising section turned off after we install the Facebook codes.
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